April 01, 2004
Alien Technology Cuts RFID Tag Price
The price of EPC tags has been cut to less than 20 cents on all orders of over 1 million by Alien Technology, an RFID technologies pioneer.
The RFID Journal reports:
"According to the company, the cut is key in the acceptance and adoption of EPC technology. 'Users need to see that there is a roadmap toward the 5-cent tag, and step by step our volumes and production costs are going the right way to pass savings onto our customers,' said Stav Prodromou, CEO at Alien Technology, which is based in Morgan Hill, Calif. 'Other companies will have to either follow our pricing lead or cede the market to us.'" Read more
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