April 01, 2004
Future Store in Germany Uses RFID
Metro AG, one of Europe's largest retailers, has set up Future Store in Reinberg, Germany that currently employs smart shevles as well as smart carts equipped with personal shopping assistants, which automatically tally up the price of the items in a customer's shopping cart. The entire store is covered by a wireless local-based network and is serving as a test lab for Metro, as well as approximately 40 hardware and software partners.
IEEE Spectrum Online reports:
"Almost all products are labeled on the shelf with liquid-crystal display labels, so that store managers can change prices effortlessly via the network. Large plasma screens allow product promotions to be managed quickly and selectively from a central point.
"Probably the most talked-about technical novelty of the store is its use of radio-frequency identification (RFID) tagging. The technology is a high priority for Metro and several other big European retailers, including Tesco PLC in the United Kingdom and Carrefour SA in France—all seeking ways to reduce theft and improve inventory control."
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