Kimberly-Clark, owner of brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend has announced that it will use the Avery Dennison AD-220 RFID Gen 2 inlay for their RFID program.
Kimberly-Clark has been an active participant in EPCglobal. The company has worked with other industry leaders to establish the now-familiar Gen 2 standard, which offers significant advantages over earlier technologies, including multiple sources of supply, more consistent performance, and much faster write times.
Kimberly-Clark runs its own state-of-the-art RFID research lab in Neenah, Wis to test RFID tags in an 'almost real-world' supply-chain environment.
Upbeat with this deal, Avery Dennison envisions a rapid increase in sales of Gen 2 inlays in 2006. The Company is targeting approximately $10 million in revenue from RFID inlays this year.
Via [PRWeb]
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