November 16, 2006

More European Consumer Trials Of RFID

In an increasing trend towards mobile use of RFID, NFC-enabled cell phones are being used in trials in France and other European countries as means of electronic payment. In these trials, the technology follows the EMV (EuroPay MasterCard Visa) payment protocol and allows consumers to make debit-based purchases of up to 150 Euros at select merchants. In 2004, ABI Research predicted that 50% of mobile phones would use NFC by 2009. A credit card usage report indicated that in 2003, electronic payments had overtaken paper payment in some countries. It remains to be seen whether consumers will embrace this form of payment, but companies like Wireless Dynamics are making it easier with their SDiD RFID minicards that can be use with any smartphone/ PDA having mini-SD memory/ module slots.

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