November 15, 2004
Pfizer Combats Viagra Counterfeiting with RFID
Pfizer will add RFID tags to Viagra bottles and Purdue Pharma will do the same to bottles of their painkiller OxyContin to fight counterfeiting.
According to Information Week:
Pfizer Inc. plans to start shipping bottles of Viagra with radio frequency identification, or RFID, by the end of next year, Pfizer spokesman Bryant Haskins said.
"We're starting with Viagra because it is probably the best-known and one of the most counterfeited pharmaceutical products,'' Haskins said.
OxyContin is a powerful narcotic that has become a target for drug abusers who figured out how to use it for a quick, heroin-like high.The new bottles also should help authorities and the company in its battle against theft of OxyContin from pharmacies, Purdue Pharma security chief Aaron Graham said.
Read more: RFID To Fight Counterfeiting of Viagra, Painkilling Drugs
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